Individuals and interactions over processes and toolsWorking software over comprehensive documentationCustomer collaboration over contract negotiationResponding to change over following a plan
Individuals and interactions over processes and tools
Customer collaboration over contract negotiation
If you own the EPG in-house, i.e. you're the customer - then of course, collaboration must happen regularly. But even in places where this is the case, the company is fragmented into different departments, each with their own expectations of the end product. Sometimes, as happened in my project, a year and half down the line, people took note of the product's deficiencies to make a U-turn and almost start-over again. Regular feedback must take place. However, in the case of a third-party supplier, then contracts must be negotiated as part of any good project, it is project management best practise after-all. You have to know what you're signing into or signing up for, and take necessary measures to ensure your IP is protected, and you make a nice profit in the end. In this day an age though, and in the market of Digital TV, the players are small, some are even part of the same parent company - so naturally contract negotiation takes a back seat...
Responding to change over following a plan